Why Lobby Signage?
As soon as a customer walks into your business, they are greeted by your lobby signs, which essentially doubles as the face of your business. The client’s first impression and your reputation hang in the balance. As the old saying goes “you never get a second chance to make the first impression”, successful business owners realize that the first impression is very critical when it comes to client acquisition and building trust. Because of these ramifications, your lobby signage is an integral and often overlooked factor in the success of your business. To convey a sense of professionalism, improve your branding, and welcome your customers, lobby signs are a necessary and sound investment.
Do you have any art in your business’ lobby space? If you have a custom lobby sign in your space, we think that should count as art! A lobby sign can be as beautiful, interesting, and expressive as art, but what is expressed is your brand and brand values. Here is how your sign can make a positive impression on your visitors.
Having the Sign
What kind of business has a lobby sign? Those that are successful, that take their customer experience seriously, and that care about their brand impact. Customers know and respect a business more when they have a lobby sign, even if they cannot articulate why. Just having the sign will impress your customers, never mind the design.
Your Brand Values
While you have a clear idea of your brand values, it is important to take every step possible to remind your customers of those values, so that they become synonymous with your brand name. Lobby signs can do this very effectively. When people walk through your lobby, they are actively assessing the space, and thinking about your business. This is the perfect time to show them your brand and further express your values.
We work closely with you to create the right look that not only supports name recognition but also assists with branding your company. Sometimes, this requires us to mix materials for the best look or mix thicknesses of some components to create the balance and feel you are trying to capture. The design of your sign, and the materials it is made of, will ultimately make an impression on your customer. We offer a wide variety of materials to capture the exact look and feel you want to project. Vinyl is a great cost-effective material choice that can be vibrant and joyful. Wood is a natural choice for those brands that want to appear down-to-earth or conscious of the environment. However, you want your sign to look, we can suggest the right material for the job.
Take a look at our gallery to see what we can accomplish with lobby signage!
Let Us Create Your Custom Lobby Signs
Are you planning a lobby makeover, but do not know where to start? Creating an office that will work for both your employees and your clients can be challenging, but not impossible.
Our team in Schaumburg, IL is ready to help you envision, design, create and install lobby signage that you will be proud of.
As a full-service company, we do not just offer lobby signs; we can create storefront signs, vehicle wraps, window graphics and displays, wayfinding signs, ADA signs, and more! We can assess your business to offer a cohesive collection of signs best suited for your unique business. We can even advise you exactly where to put them. When you have signs that complement each other, guests and visitors will see that you take your business seriously.
Reach out to us today to get started on your perfect signage solutions!